• Accounting Systems
  • Cash Flow Processes
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  • Budgeting & Forecasting
  • Production & Operations
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  • Strategic Financial Planning
  • Risk Assessments
  • Revenue
  • Operating Rhythm
  • Succession or Exit Planning
  • Readiness & Attractiveness
  • Price/Multiple
In the Press
Apr, 23

FocusCFO Expands to Central Virginia


Columbus, OH – Central Virginia businesses now have access to game-changing financial guidance, thanks to FocusCFO’s expansion into the area. FocusCFO is one of the country’s leading providers of fractional CFO services and is proud to announce the addition of Area President Mark Cross, a Virginia Metro business leader, to its team. FocusCFO has over 20 years of experience guiding entrepreneurs on their climb to sustainable, transferable business value.

FocusCFO offers support on a fractional basis, providing clients with all the benefits of a full-time CFO on terms that are flexible and affordable. The CFO works onsite or remotely with the client, on a recurring schedule that fits within their budget, typically ranging from one-half to two days per week, but can vary. With a CFO in place, the business owner can then focus on what they do best - building products and services and growing the company.

Having worked with many entrepreneurs, Cross understands firsthand the challenges and opportunities that small and medium-sized businesses face. "I am thrilled to bring the expertise and support of our fractional CFO services to Central Virginia businesses," said Cross. "With FocusCFO, business owners can have a strategic professional advisor by their side to ensure the forward implementation of their financial goals."

“We believe small business is the backbone of this nation’s economy, and our entire team is focused on helping them grow and build value,” said Brad Martyn, Founder and CEO of FocusCFO. With the addition of Area President Mark Cross, Central Virginia businesses can now benefit from FocusCFO's proven process of increasing cash flow, reducing business risk, and creating a platform for scalable growth.

With over 130 associates, FocusCFO works with small & midsized businesses that are often frustrated with how their business is performing, overwhelmed by the challenges of growth, and/or concerned about whether their business will eventually fund their retirement. FocusCFO is a leading provider of embedded fractional CFO services provider, serving clients throughout Ohio, Michigan, Pennsylvania, Kentucky, Indiana, Tennessee, North and South Carolina, West Virginia, and now, Central Virginia. The company's expansion into the Central Virginia market is a testament to its commitment to helping small and medium-sized businesses achieve financial success.