Naomi Morin
Connect on LinkedinNaomi Morin
CFO
Charlotte Metro
About
Naomi Morin brings more than 25 years of finance and operations leadership spanning manufacturing, telecommunications, service-based industries, and retail / distribution. She has guided organizations through growth, acquisitions, and transformation, developing the financial clarity and operational discipline that drive sound strategy and sustainable results. As a collaborative and practical leader, Naomi partners with businesses to strengthen profitability, forecasting, and strategic direction across complex, multi-location environments.
Before FocusCFO
Before joining FocusCFO, Naomi Morin built a 25-year career leading finance and operations for growth-oriented public and privately organizations across telecommunications, manufacturing, industrial services, and other industries. She served as Senior Vice President of Finance for a national industrial services company, where she unified financial planning, data analytics, pricing, and field finance under one structure and advanced reporting capabilities across multiple ERPs. Previously, Naomi was Vice President of Finance for a multi-divisional manufacturer, as divisional CFO, she directed all aspects of FP&A, accounting operations, pricing, and post-acquisition integration.
Earlier in her career, she held progressive leadership roles in telecommunications, retail, and banking, where she drove strategic initiatives, led new business opportunities & turnarounds, and developed forecasting models.
Naomi holds a B.B.A. in Accounting from Siena College in Loudonville, NY, and previously earned the FPAC (Financial Planning & Analysis Certification) from the Association for Financial Professionals.
What attracted you to FocusCFO?
I was drawn to FocusCFO because it gives me the opportunity to work directly with business owners — people who have the courage to build something of their own. After a career spent leading finance and operations in larger organizations, I’m energized by the chance to apply those experiences in ways that make a tangible, lasting impact for small and mid-sized businesses. FocusCFO provides a backbone that gives business owners a wealth of resources to optimize their business.
At FocusCFO, we help you direct your financial strategy and achieve your goals, giving you the freedom to change your life.
FocusCFO provides expert to help entrepreneurs like you overcome these obstacles and achieve sustainable, transferable business value.
Our fractional CFOs provide the expertise of a full-time CFO at a fraction of the cost, with the flexibility to scale your support as needed. You will gain a clear understanding of your financial performance, streamline your operations, and develop a strategic roadmap for success.
Part of Your Team
Our experienced CFOs become an embedded part of your leadership team, providing strategic financial guidance to drive growth and profitability
C-Level Experience
Benefit from the insights of seasoned financial executives who have decades of experience working in industry, not just for it, as financial executives and entrepreneurs.
Team Approach
Leverage the collective wisdom of our collaborative team of CFOs - decades of expertise and best practices derived from a culture of collaboration and teamwork.THE VALUE PYRAMID PROCESS
Guiding entrepreneurs on the climb to building sustainable, transferable business value
Our fractional CFOs provide the expertise of a full-time CFO at a fraction of the cost, with the flexibility to scale your support as needed. You will gain a clear understanding of your financial performance, streamline your operations, and develop a strategic roadmap for success.
